Home >

Cold Analysis: A Hot Career Buyer

2010/10/22 14:38:00 102

Buyer

Quietly becoming a popular career, has become a career pursued by many young people. It has become a career alongside fashion.

But who can define the buyer's precision accurately? In China, a country which is not perfect in buying mobile phone system, in fact, many buyers only mean high salary, travel everywhere and close distance to fashion. In fact, the buyer is so simple? If you travel around the world, can you become a buyer? Far from it, a real buyer can often lead and change an industry.

Buyers in the eyes of the public are merely professional symbols that are exaggerated and beautified.

The buyers who originated in the 60s of last century were not at that time.

Occupation

Only often and from all over the world, pay attention to the popular trend in all parts of the world, grasp the information, orders and other intermediaries in the hands of all over the world. Now, with the fine positioning of foreign markets, buyers have already had an irreplaceable place in a large number of extravagant luxury brands.

This is a real buyer.

However, the development of buyers in China is not so mature, but a mixture of many professions.

Although many domestic enterprises are beginning to realize the importance of buyers to enterprises, try to separate the professional system professionally, but the effect is not so significant. So today, the editor and everyone briefly analyze the current situation of buyers in China.

Buyer = purchase?

Most of the buyers in China are now in several positions. The most common is that the head of the market purchasing department is often confused with the buyers.

This is also justifiable. In the absence of a clear understanding of buyers, many purchases act as buyers' responsibilities. They run around, first hand contact and understanding of the market, and bring back the information needed by the enterprise, but do not make reliable data analysis of the information, and do not combine the flow with the market, so the buyer is not a simple purchase.

Buyers = sales?

In many large fashion week or order meeting, we can find traces of buyers.

Buyers here often act as distributors. They negotiate with business customers, provide ordering information for customer service, and facilitate business.

But in the process, they are just selling, though they are on the banner of buyers, but they lack the orientation and understanding of the professional market. They just don't know their products well enough to grasp the dynamics of all markets, so buyers are not sales.

Then some people will ask, is it so hard to be a buyer? The fact is that it is really hard.

Sales and purchasing are not buyers, but buyers need a series of professional evaluation, such as purchasing experience, sales experience, designer's taste, fashion trend prediction, and so on, which is absolutely inseparable from the experience of many years of front-line combat.

So when others are looking forward to this career, we should play a role in the first place.

Large device

。