How Is The Exhibition Categorization?

There are two aspects in the classification of exhibition: one is the content of exhibition, including the nature, content, industry and so on; two is the content of exhibition.

It includes the scale, time and place of the exhibition.

First, the exhibition is divided into two categories: Trade and consumption.

Trade exhibitions are exhibitions for industries, such as manufacturing, commerce and other industries. The main purpose of the exhibition is to exchange information and negotiate trade; consumer based exhibitions basically display consumer goods, mainly for direct sales.

The nature of the exhibition is decided by the organizers of the exhibition. It can be seen through the composition of the visitors: the exhibition opening to the industry and commerce is an exhibition of trade nature, and the exhibition that is open to the public is an exhibition of consumption nature.

Exhibitions with two properties of trade and consumption are called comprehensive exhibitions.

Two. The exhibition is divided into two categories: comprehensive exhibition and professional exhibition.

comprehensive

An exhibition that includes all trades or industries. It is also called horizontal exhibition, such as industrial exhibition and light industry exhibition. Professional exhibitions indicate an exhibition of an industry or even a product, such as watch and clock show.

One of the outstanding features of professional exhibitions is that they often hold seminars and reports at the same time to introduce new products and technologies.

Three. The exhibition will be divided into international, national, regional and local exhibitions, as well as the exclusive exhibition of a single company.

The scale here refers to the scale of the area represented by exhibitors and visitors, rather than the size of the exhibition venue.

Four, the exhibition is divided into several standards from time.

The exhibition can be divided into two periods: regular and irregular, four times a year, two times a year, once a year, two years, etc.

In the long run, it can be three months, half a year, or even standing.

In developed countries, professional exhibitions are usually 3 days.

In the UK, annual exhibitions account for 3/4 of the total number of exhibitions.

The exhibition date is affected by financial budgets, orders and holidays. There are high season and low season.

According to the survey of the British exhibition industry association, the 3~6 and 9~10 months are the peak seasons for exhibitions, and the low season for exhibitions is held from December to January and January.

Most of the exhibitions were held in special exhibition grounds.

The easiest venues for exhibition are indoor stadiums and outdoor stadiums.

Indoor venues are often used for exhibitions showing regular exhibits, such as

Electronic exhibition, etc. outdoor venues are mostly used for exhibitions of unconventional exhibits, showing super large and overweight exhibits, such as air show and mine equipment exhibition.

Exhibitions held in several places in turn are called touring exhibitions.

What is more special is the mobile exhibition, that is, the exhibition of aircraft, ships, trains and cars.