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Discount Techniques For Opening Stores

2013/10/22 10:59:00 37

Open Shop OperationClothing DiscountShop Skills

< p style= "text-align: center" > img border= "0" alt= "align=" center "src=" /uploadimages/201310/22/20131022110053_sj.JPG "/" < < > >


During the season of "P > season, many" a "target=" _blank "href=" //www.sjfzxm.com/ "> clothing, /a, shopping arcade and special store discount sales promotion advertisements are everywhere. Many consumers, especially the ladies who love beauty, want to go for a stroll, Amoy to one or two cheap and fashionable clothes.

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< p > nowadays, with the large number of clothing stores increasing, competition among industries is becoming more and more intense.

Discounted sales have become the main means of promoting sales, because clothing prices are often one of the main determinants of consumer choice, especially for products with high brand awareness.

Therefore, discount is the biggest and most effective way of promoting sales to consumers.

Because of the obvious promotional effect of discount, manufacturers often use it as an emergency means to deal with sudden market conditions, fight against competitors' promotional activities, deal with products that are due or over season, reduce inventory, speed up the return of funds, cooperate with merchants, and sometimes are also an emergency means for sales personnel to fulfill their sales targets.

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< p > clothing price reduction also has many rules to follow.

The best way to cut prices is not only to promote sales, but also to ensure higher economic benefits.

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< p > at the same time, clothing discount also has many operational skills, such as: < /p >


< p > 1. choose the right time to promote sales.

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The time for activities of < p > 2. is 2 to 3 weeks.

We should consider the normal consumer's < a href= "http://sjfzxm.com//business/ > purchase cycle < /a >. If the time is too long, the price may not be restored to the original position.

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< p > 3. the amount of discount should account for more than 10%-20% of the selling price.

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< p > 4. discount promotion ads are simple, eye-catching, accurate and destructive. Do not use fancy forms.

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< p > 5. discount promotion products should choose those products with high maturity, large consumption, high purchase frequency, strong seasonality, close shelf life, and weak technology and packaging.

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P clothing stores often use discount methods to reduce the reputation of products in the minds of consumers.

Discount sales promotion must match the corresponding advertising, personnel promotion and public propaganda and other enterprises' overall marketing development thinking. We must discard the sale discount directly "a href=" http://sjfzxm.com/news/index_f.asp "discount" /a "," price reduction "" one-man show ".

If the discount sales promotion lacks the organic combination with other elements, it can exert the power of sales together, even if the enterprise sees sales and profits in a short time, however, its effect in helping enterprises to achieve strategic development is weak or even unreliable.

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