Consumers Must Be Careful Of Wechat Marketing Trap.

< p > recently, WeChat's "Zan" campaign has become popular. Businesses are promoting this way, while consumers are keen on this reciprocal way of interaction. However, this mode can not really be realized in some businesses, or even there is a consumption trap.

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< p > < strong > small and medium-sized businesses promote "Zan" < /strong > /p >

< p > > "pay attention to the business and forward the activity information, and collect 30 complimentary messages." I can catch 1 small yellow ducks free of charge from the mobile phone screenshots to < a href= "//www.sjfzxm.com/news/index_c.asp" > marketing < /a >. "Pay attention to this business and forward the activity information, gather together 88 Zan to get four pieces".

All kinds of WeChat collection "Zan" activities make people dizzy, whether it is just opened a small business, or anniversary stores, and even large Real Estate Company has launched WeChat marketing, "this propaganda mode only through the WeChat platform, to provide certain incentives, it can achieve unexpected results, queuing up to receive a lot of people, the propaganda effect is very good."

Wanda Commercial Street planning such activities, a businessman told reporters.

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< p > "this kind of reciprocity activity is a good publicity opportunity for businessmen and a welfare for consumers.

But as a promotional activity, businesses usually make many restrictions.

Miss Chen, who is keen on participating in activities, said, "generally, we need to make a reservation beforehand."

If the participants send the "Zan" case to their WeChat Xiaobian, they will automatically receive a reply. The content will show that the total number of gifts is 100, the number is limited, first come, first served, and the end is 1.

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< p > < strong > activities are cashed into problems < /strong > /p >

< p > it is reported that the "Zan" hair perming event was launched in the early days of a hair salon shop on the stone lion Road, claiming that it would be free to send a perm as long as it was forwarded and full of 58 "Zan". The deadline for the event is November 29th.

However, the netizen was told that the activity was over before the deadline of the activity, but he was called to ask. The clerk said he did not know, and told another enquiry phone, but the phone was never answered.

The clerk said that the number of people was full, and the company issued a notice of the end of the activity in November 24th. The reason for the early termination of the activity was that the clerk said he was unaware and hung up the phone.

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< p > < < a href= > //www.sjfzxm.com/news/index_p.asp > > Shishi < /a > a gold shop has also recently launched the "Zan" to send teddy bear activities, or because of the large number of participants, the merchant then revised the rules of activity.

Netizens therefore questioned the authenticity of the activity and thought it was a bad faith.

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Mr. P, who saw the "Zan" activities on WeChat on the WeChat, and started his friends and relatives' attention, discovered that the goods offered by the merchant had to be charged with additional fees to be cashed. On the surface, it was a propaganda interaction and a consumption trap.

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< < p > in the refreshing WeChat circle of friends, the reporter found that in recent years, due to the growing development of < a href= "//www.sjfzxm.com" > WeChat < /a >, all kinds of marketing information in the circle of friends are also full of people. At the same time, the true and false of these information also makes consumers indistinguishable. The staff of the industry and Commerce Bureau reminded the general public to see similar activities in WeChat's circle of friends to receive gifts, such as "seeking approval" and "forwarding". They must not blindly believe and forward. It is best to read the activity information hints sent by the businessmen carefully or to call the businessmen to provide detailed information about the activities.

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