Women'S Clothing Store Decoration Skills Analysis

The appearance of a shop is like a person's face, that is, "shop is a face". This is the basis for customers to determine the image of a shop in an instant.

The direct criterion of store design is the quality of merchandise sales.

Therefore, making customers the most convenient, intuitive and clear way to "contact" goods is the primary goal.

When receiving a store store design task, we first need to analyze the form and nature of the merchandise sold by the store, with the purpose of making use of all kinds of artificial design elements to highlight the shape and personality of the merchandise, but not to win the competition.

The analysis of commodities can start from the following points.

The storefront includes shop name, shop badge, signboard, etc.

And the shop windows, plus the color and lighting of the storefront, a good first impression is the key for customers to stop.

Therefore, merchants should have floors, ceilings, containers and windows without dust, and glass should be clean.

At least one or two times a day, stand outside the store and look at it from a customer's perspective. Can you give a good impression to your store's appearance?

How big is the size of the same kind of merchandise? For example, the musical shop has both the huge piano and the exquisite harmonica, while the clothing store has the same specifications.

Clothing varies from season to season. Clothes that vary greatly in range, such as selling t-shirts in summer, making cotton padded clothes in winter, vary greatly, and occupy a lot of space though!

It is rich in shape but easy to create chaos. Design should emphasize order. Reduce artificial decoration elements.

Clothing with a small change is arranged neatly, but easy to fall into monotonous design. Attention should be paid to changes in design, such as southern Guangdong area, seasonal change is not great!

Store decoration for trousers and exclusive shirts should be done.

Different decorations to cater for seasonal changes in clothing and merchandise changes! In different seasons, the size of clothing will change. So when decorating, we should pay attention to space and other factors.

The same kind of commodity has many changes in form, but the space is lively, but it is also easy to mess up, such as toy stores.

If there is little difference in the image of the merchandise sold, attention should be paid to changes in the design space, otherwise it will make people feel dull.

For example, shoes do not change much with each other, but our common shoe shops are arranged in different categories, which is hard to arouse people's interest.

Conversely, some foreign shoe stores often make full use of the changes in space and display devices to create a lively atmosphere.

In addition, the shape of commodities is also changeable.

For example, clothing stores use models to create colorful images.

Models are often the main elements of a fashion store.

The color of antiques and household appliances is grey, and the colors of plastic products and toys are colourful. This requires interior design tones to play a role as a foil, and to highlight the color of commodities as far as possible.

In addition, the texture of a product often shows its charm under specific light and background. For example, the display of glassware must highlight its glittering and plucent features to attract customers.

Clothing, we should highlight the color and texture of clothing.